Announcing HEROFUEL™ 2.0

We are excited to announce HEROFUEL™ 2.0 is now ready! 


In v2.0 we've made the following updates: 

  • Replaced coconut oil with organic blended cashews (a.k.a cashew butter) to improve consistency and enhance taste. 

  • Reduced almonds and increased honey to improve sweetness and offer more of nature's best fast-acting energy source. 

  • Solved the problem of pieces melting together by consolidating into typical protein bar shape with 6 perforated sections to facilitate snacking.


Here are the stellar nutrition facts:

And, the best part- we achieved this with ingredients that are all-natural, organic, and gluten free! All of which you already know and are familiar with. In order from most prevalent to least:

Simple right? We are on a mission to create the world's best snack for active kids. Our focus is on great-tasting, whole foods that provide protein, energy, and fiber when kids need it the most.

HEROFuel™ retails for $19.99 for 5 packs. Order your 5 pack here and if your athlete doesn't love the taste, we'll provide a full refund.

Not ready to for a 5 pack? We offer a risk-free complementary sample, just pay $2.49 for USPS shipping. If your athlete doesn't love the taste, we'll refund you the cost of shipping. What do you have to lose?

Questions about HEROFUEL™? Ask Holly Morello, our sports nutrition expert by emailing 


-Team HERO



  • Jasper

    Are the bars smaller than before.

  • Jan

    Very very good! Highly recommended

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